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My Top Five Read Blog Posts of 2020
My top five blog posts had pretty much nothing to do with marketing.
Positive Takeaways in a Less Than Stellar Year
2020 was a bummer (putting it mildly). I tried to focus on the bright spots rather than get bogged down in everything else that went wrong.
My Kindle Paperwhite has warmed me up to the idea of e-readers
Was I paid by Amazon to write this? Not at all. I just appreciate the fact that I can be a bibliophile and clutter free at the same time.
Polarization via Algorithm: Not All Platforms Created Equal
We know social drives polarization. Some platforms are more effective at it than others. A new research study of 200k people shows us how.
My Social Dilemma (Part Four): As a Marketer, Am I Partially To Blame?
I kicked off this series asking myself an introspective question after watching The Social Dilemma. If social media is so bad…am I complicit as a digital marketer? Do I shoulder the blame for getting paid to play on these platforms?
My Social Dilemma (Part Three): The Unintended Consequences of Algorithms
We apply broad stroke judgements on large groups based on the fringe actions of a minority because…that’s all we see.
My Social Dilemma (Part Two): It Wasn't Always This Way
Like some of the people interviewed in the documentary, I had a much more Pollyanna view of social media. I saw it as a source for positive change. Because for a while, it really was.
My Social Dilemma (Part One): I Get Paid For This Stuff
How does someone reconcile the uncomfortable truths about social and tech addiction with a career (and most importantly, your family’s livelihood) that leveraged those very tools? Did I shoulder some responsibility? If I do, why do I simultaneously feel like a victim to these tools?
How I (try to) Stay Focused
How the Forest app and two other healthy habits have helped me stay focused in a distracting time.
Less is More: A New Approach to Social Media Engagement
I don’t think social is the root of all evil. I do think it’s like alcohol or caffeine. Best consumed in moderation.