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A Good Dog.
A Good Dog.

You can spend a year prepping for your friend’s passing but you’re never really ready for it. We had a great life with a great dog.

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Drew HawkinsJuly 8, 2023Comment
The Nonchalance of Nikola Jokic is Inspiring
The Nonchalance of Nikola Jokic is Inspiring

You can be the best in your career field and still not let it consume your life. The Joker’s priorities are in order.

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Drew HawkinsJune 19, 2023Comment
Restraint is an Underrated Skill
Restraint is an Underrated Skill

Just because you can do something doesn't mean you should.

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Drew HawkinsJune 1, 2023Comment
AI Feels Like Social Media Did a Decade Ago
AI Feels Like Social Media Did a Decade Ago

When I first started working, social media was something everyone talked about but few had their heads totally wrapped around. AI today feels like social did back then.

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Drew HawkinsMay 18, 2023Comment
Behind the Scenes: Planning Social Media Strategy for an Exclusive Client Summit
Behind the Scenes: Planning Social Media Strategy for an Exclusive Client Summit

I don’t talk a lot about work projects on here but thought I’d change that today. I wanted to share a bit of a behind-the-scenes look at what (from a digital marketing perspective) went into an exclusive client event.

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Drew HawkinsMarch 9, 2023Comment
Einstein GPT and What Marketers Should Be Prioritizing Now
Einstein GPT and What Marketers Should Be Prioritizing Now

The atmosphere around AI and marketing feels eerily similar to social media's impact on marketing when I started my career. The people who were resistant to the changes struggled after a while. Despite the discomfort, others who found a way to grow alongside the new tech and embrace change appeared to thrive. 

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Drew HawkinsMarch 8, 2023Comment
I'm staying away from social media until Easter (at least)
I'm staying away from social media until Easter (at least)

My new Lent tradition and the rules I’ve set around it. I’m a little more strict this year.

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Drew HawkinsFebruary 21, 2023Comment
Why ChatGPT is Awesome For Marketing Operations Leaders (and other people in technical roles)
Why ChatGPT is Awesome For Marketing Operations Leaders (and other people in technical roles)

If you work in a technical role, Chat GPT shouldn’t be a threat. It can be your best friend. Here’s how.

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Drew HawkinsFebruary 7, 2023Comment
My overlooked takeaway in the story of David vs Goliath
My overlooked takeaway in the story of David vs Goliath

My recent big takeaway from the story of David and Goliath had nothing to do with what we’re normally told in Sunday School.

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Drew HawkinsJanuary 30, 2023Comment
The Case for Millennial Resiliency
The Case for Millennial Resiliency

While the rest of y'all blame us for killing industries that weren't our fault in the first place, we'll continue to put our heads down and get stuff done. 

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Drew HawkinsJanuary 25, 2023Comment
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