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How My Five-Year-Old Taught Me How To Live This Summer
Fearlessness. Learning as much as possible. Every challenge and opportunity. Just a few things I learned from my daughter this summer.
Lessons I've Learned Building a Martech Stack
Building a marketing technology stack is constantly fighting the tension of short-term wins with laying a foundation for future success.
Was This Luxury Diaper Ad Worth It?
Was Goop’s PR stunt around a luxury diaper a successful campaign? It depends on how you define success.
Reading "Out of Office" Will Make You Think Bigger About Flexible Work
If you’re looking for a book to learn how to be more productive from your home office, there are better books for that. If you’re looking for ways to think differently about managing a team remotely and designing your life around the new realities of work, this is a fantastic resource.
What Could Marketers Learn From Conspiracy Theories?
I don’t endorse conspiracy theories or unhealthy digital rabbit holes at all. But we can learn something from everyone. Even conspiracy theorists.
How To Move From "Order Taker" To "Strategic Partner"
Positioning yourself as a strategic partner is a great path for career advancement. Before you can do that, you have to prove yourself as a reliable task manager. How do you make the jump from one to the other?
Bonus Time
What would it look like to look at every moment with our work, friends, family…and pets, as bonus time?
Want To Be A Better Marketing Leader? Read These Three Books
That said, there are three books that I would recommend to anyone looking to be a marketing leader. I read all three of these in the last few months and think they all speak to different areas of leadership quite well. They are also all written by actual marketing leaders. So…you know…that’s also helpful.
Keeping Up With The News While Being Off Social Media
I’m giving up social media for lent again. During a global crisis. Here’s why that’s actually better for staying informed.
"Act Locally"
A lot of times, especially this week, it’s hard to not be depressed. It’s easy to be overwhelmed by the bad and feel helpless in that moment. What difference can you make?